Promotion: Using Social Media/Web 2.0 In todays era, if you want people to see your work or reach your message to them, it highly essential you make best use of whatever technology is present. I myself wanted to show and promote my documentary to the world, because the sole purpose of making a documentary on Imkaan was to show them to the world. I wanted everyone to see how they're supporting their community by playing their part and that's how it should be. I resorted to using Whatsaap; that's because your friends and family are a really good way of promoting your work in my case a documentary film, that too for a good cause. I obviously uploaded my film on Youtube, one of the major social media platforms. Making it public and being available to a vast majority was neccesary. Similarly, I made an instagram account to promote my documentary film, I showed behind the scenes, posters and photographs from Imkaan's centre. It ...
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