Films and Beyond

Hi Guys! Here is the link for my documentary's promotional website! I spent hours on it, just make sure to go through all of the pages and links given on it! Link:  https://amnaiftikhar.wixsite.com/ambitiontosuccess

How did you integrate technologies – software, hardware and online – in this project? Ans: Tap on the link below to hear the answer in a podcast. Link: https://youtu.be/cbalsQBz9LA

How do the elements of your production work together to create a sense of ‘branding’? Ans:  There are various elements of my production that work together to create a sense of branding. In order for our product to stand out, there are a few things that we should keep in check just like I have: What color grade should the video have: Adding colour to the your product is important just like I did. From the film; using colourful shots to the posters, website and promotions, I used a variety of colours from the primary pallet to avoid making my product look dull and make it stand out. Does it need to have a professional aesthetic: Yes, I believe it is very important for your product in my case a documentary film to have a proffesional aesthetic. That is because shaky camera shots, bad picture quality and wrong angles can really spoil the whole mood of your film, as it serves as a distraction for the viewer itself. So, that is why I used the Canon 60D camera, a tripod and a crane

How do your products engage with the audience and how would you distribute it as a real media text? Ans: In presentation! Press Play!

Q1) How do your products use or challenge conventions and how do they represent social groups or issues? Ans: Here is the link to my video answer!   Tap link to watch: https://youtu.be/EULXiEwvBNk

Promotion: Using Social Media/Web 2.0 In todays era, if you want people to see your work or reach your message to them, it highly essential you make best use of whatever technology is present. I myself wanted to show and promote my documentary to the world, because the sole purpose of making a documentary on Imkaan was to show them to the world. I wanted everyone to see how they're supporting their community by playing their part and that's how it should be. I resorted to using Whatsaap; that's because your friends and family are a really good way of promoting your work in my case a documentary film, that too for a good cause. I obviously uploaded my film on Youtube, one of the major social media platforms. Making it public and being available to a vast majority was neccesary. Similarly, I made an instagram account to promote my documentary film, I showed behind the scenes, posters and photographs from Imkaan's centre. It